Article in Magazine: "Anna Savina Talks About Permanent Make- up"

Article in Magazine:"Anna Savina Talks About  Permanent Make- up"

Latest  Trends. Summer Permanent Make up. Tips. How to choose the right master? How to look good and avoid common mistakes.

A Permanent Makeup procedure can dramatically change the appearance of any women in potentially the best AND worst way. If carried out by a qualified and well trained practitioner in Permanent Make Up amazing results can be achieved similar to plastic surgery procedures giving the client a rejuvenated look. On the other hand a poorly performed procedure will have a huge negative impact in not only the appearance of the client but also their confidence too.

What should you look for then you choosing a master? Primarily, the master must be a makeup artist and have a good taste and an eye for current trends. Using your skill, experience and judgement it is important you should always listen to the customer but advise what would suit and compliment them, this is not always what they ask for!  If you choose to ignore this advice and blindly follow the whims of your client , the results can be quite funny at times but not a good advert for you, the master! My years of experience has taught me never to carry out any client request if I feel it will not look good,  even if I am faced with losing the fee for this procedure because it will be a bad outcome for the customer and also damage my reputation.

What issues can be solved using Permanent Makeup techniques ?

Mainly correction of shape and color. For example correction of natural asymmetry ,you can change the shape or color of the lips and eyebrows. Generally this can make the daily life of a modern woman easier , making her beautiful every minute of the day.  In addition Permanent Makeup can give rejuvenating effects , as well as being applied to medical cases such as a cleft lip or scarring.

What are the trends for Permanent Makeup nowadays ? 

Today a more natural look is becoming very popular natural: almost imperceptible, which only enhances and emphasizes the natural beauty in a woman . I favour this idea myself.

What are the trends for this summer? 

Fashion trends are at the moment very focused on the eyebrows more than any other part of the face - this trend appeared last year. The 3D technique allows you to make thick eyebrows and increase the volume of lips 

The lip area at the moment is dominated by the use of natural colors, pastel beige for instance.  Sometimes even lightening the color of the lips.

If we talk about eye makeup , the shading or smudge effect is right on top of the "popular" list right now. Instead of using a clearly defined line - a light smoky effect is used instead.

What are the advantages of Permanent Makeup?

 The main advantage is the ability to always look good. In my own busy life I have come to appreciate the advantages Permanent Make Up offers me - it helps a lot!. It saves me a great deal of time in the morning and in the evening, if I want to look glamorous I find it's enough to just apply lip gloss and mascara.

Are there any negatives in your opinion?

A bad master can disfigure a person for a lifetime . At best a bad procedure won’t look nice and at worst it can leave scars and produce hair loss. A lot more time and more money can be spent by the client correcting the problems

In general though any woman can have Permanent Makeup.

What aftercare an I use to preserve the results of my procedure for longer? 

The use of a good sunscreen can protect from the suns rays and avoid spoiling a great result in the long term.

Can the Permanent Makeup disappear after specified time period?

This all depends on the quality of equipment used and the pigments. If the pigments are defective, they can turn a red or blue color .

How to choose the right equipment ?

When it comes to selecting your equipment it is easy to just "Google" it and read about it . I can tell you though if it is Chinese or American equipment (which is  also produced in China ), it is better and safer to abandon the procedure altogether! It is very likely you will encounter problems. European equipment on the other hand is subject to serious quality controls and regulation giving both you and your customers the "peace of mind" only a top class job will be produced from it.

Are there recommendations for the choice of composition of the pigment ?

It is unlikely any of your clients will be able to differentiate between the different quality of pigments as they all have around 18 different components, my advice to ensure quality would be to concentrate on the country of origin .

What would be my recommendations for anyone wanting a Permanent Makeup procedure?

First and forememost, give preference to a "natural" colour set.  Even todays top celebritys almost never choose bright colours.

Using bright colours means it almost impossible to cover it if you wish to do so at any point in time . Your appearance should not be anything flashy or "loud" - this will make it impossible to hide . The emphasis should be on light accents, women should not wake up in the morning with what looks like evening make-up. it should be beautiful and  natural.

You can find  a lot more of useful info, videos and photos at my Luxury Permanent Make up by Anna Savina page 

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More than it, every Sunday at 17.00 London time or 22.00 Moscow time, i am holding my weekly an hour long live chat  "An hour with Anna Savina"  where you can ask all your permanent make up related questions and get answers in real time format)

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